Benchmark Displays, LLC has received national certification and recognition as a Women’s Business Enterprise by the Women’s Business Enterprise Council-West, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC)
Palm Desert, Calif., May 25, 2014- “Acquiring this valuable certification, President and CEO, JoAnne Frohman commented, will put Benchmark face to face with hundreds if not thousands of the largest companies and governmental organizations, nation-wide, that participate in Vendor Diversity Programs. Then, when you add in our 30+year reputation for successful, display design and manufacturing, this new working combination feels like a real win-win proposition for us and our customers”.
To qualify, a business must be 51% or more woman or women owned. In addition, the certification process involved a six month, meticulous examination of the finances, D& B rating, staff capabilities, customer endorsements and management scheme of the applicant. Finally, the committee sends in an on-site, examination staffer to further validate the background information provided.
“It’s also news worthy”, JoAnne said, “that for women managers and entrepreneurs in the U.S., the proverbial glass ceiling is busting wide open”. According to a 2010 report by the U.S. Department of Commerce, Economics and Statistics Administration, women-owned businesses grew by 44 percent from 1997 to 2007, double the rate of men-owned firms. And, when 4 of 5 start-up businesses fail in the first five years, the survival rate of women-owned businesses from 2002 to 2006 was 66%!