Benchmark Displays

About Us

About Us

Benchmark’s History

Benchmark Displays and the three other operating divisions of its parent company, Benchmark Capital Partners, LLC was the original brainchild of Dick Frohman, along with his wife and partner of 37 years, JoAnne.

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After a brief stint in the U.S. Army Intelligence as a Radio Broadcast Specialist and obtaining his business BA at Occidental College in 1961, Dick learned the paperboard packaging business from the ground up at Fibreboard Corporation in San Francisco where integrated operations flowed from tree farms to paper mills and finally to the shelves of retailers coast to coast as display boxes for Barbie dolls and other well known consumer products.

Subsequently, Dick, over the next ten years, bitten by the entrepreneurial bug, formed and ran Precision Paper Box Company, Champion Graphics and South Coast Packaging Associates in Southern California, learning accounting, estimating, sample making and cash flow management in addition to his sales responsibilities.

In 1983, JoAnne and Dick incorporated Taymar Industries, Inc. for the purpose of starting another business, this time in the plastics display field.  JoAnne brought, with a flourish, her talent and experience with Pacific Telephone and AT&T to the administrative side of the business while Dick did sales and marketing.  Subsequent successes in the design and production of handsome and inexpensive brochure holders led from a single injection molding tool to dozens of brochure holder sizes and styles and four moves over 20 years to ever- larger manufacturing facilities.

Taymar bought Southland Plastic Fabricators in 1985 adding custom fabrication to injection molding, and with it, came a talented young employee, Bonnie Miller, who 27 years later, still a corporate treasure, acts as Vice President, Sales of Benchmark Capital Partners, the newly formed holding company for Benchmark Displays, Taymar Plastic Displays, Idea Group with its famous Snafooz® foam puzzle and Space Age Americanna the awards and recognition product company, acquired in 2005.

With over 100 years of combined, management, production and customer service experience plus recent infusions of youthful energy and competence, Benchmark is enthusiastically poised for its next round of achievements serving POP and retail space designers, agencies, and end-users in the retail, medical, beauty, financial, hospitality and travel industries just to name a few.

Customized Solutions

Our greatest strength at Benchmark Displays rests in our ability to design and build customized display solutions, which exceed customer expectations.

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Working around tight time and budget constraints, the Benchmark team will help you find the perfect design, material and manufacturing process mix to support and enhance your marketing project.

And, our access to both a domestic and global resourcing network guarantees 100% total satisfaction as we make your vision come to life.

Call us and see for yourselves!

Team Experience

Benchmark Display’s team brings together more than 100 years of experience in creative design, procurement, manufacturing and customer service.

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Having background across several disciplines including:  CAD design, 3D color rendering, estimating, and model and prototype development; Benchmark’s team skill sets ensure every prospect and client receives the most professional support in the industry.

You will appreciate having Benchmark’s team join yours!

Process Solutions

Benchmark Displays takes pride in its ability to listen to its customers and prospects.  When you choose us as your solution partner, our team becomes a part of yours as we go to work to create and produce the finest display for you.

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One of our Customer Service Specialists will evaluate your project and assign it to the Creative Team. Working with you every step of the way we will find innovative ways to meet the design challenges while working within budget.

Moving efficiently from quick to produce hand drawings to computerized drawings and estimates, Benchmark Displays can then produce prototype samples for final review and approval before moving to production.

Our goal is to make the complex as simple as possible.